Future of Email

Feature "Email"

Interactive Email

Mark Robbins from Salesforce explains how interactivity is breathing new life into email, and its impact on conversions, spend, & customer relationships.

---

Feature "Future of Email"

Making Inboxes Smart with schema.org

Magnus Eén from Westwing and Dr. Conny Junghans from 1&1 spoke to Julia Janssen-Holldiek (CSA) about introducing schema.org to enhance commercial emails.

---

Feature "Email Best Practices"

Protecting Brand Identity in Email

Tobias Herkula from Cyren talks to Julia Janssen-Holldiek (CSA) about why marketers need computational trust to protect their brand online.

---

Feature "Future of Email"

Customer Expectations – Surprising Facts about the Reality in People’s Inboxes

How can ESPs make people fall back in love with email? Dr. Conny Junghans & Arne Allisat of 1&1 share learnings from their experience in handling millions of emails daily.

---

Feature "Email"

The Email Revolution Transforming Customer Experience

Email has become a vital e-commerce tool, and new initiatives are set to improve security, user experience, and ROI, say Marcel Becker from Verizon Media Group and Seth Blank from Valimail.

---

Feature "Future of Email"

Why Email Is Like Schrödinger’s Cat And How This Doesn’t Have To Be A Problem

Email is a lot like Schrödinger’s cat. Both are dead and alive at the same time. However, there is one difference: what we find difficult to believe in the case of the cat, we hardly stop to think about in the case of email. Mathias Röckel explores the past, present and future of email.

---

Feature "Email"

The Future of Email – Email Just For You

Julia Janssen-Holldiek, Director of the CSA, on the exciting future of individualized email, and why marketers should find email standards sexy.

---